BR Marine Group | Branding & website for US yacht brokerage house.
BR Marine Group is a boutique, full-service super yacht sales, charter and management company based in South East Florida. A team who promises to take care of clients in a way that no other company can.
We worked with performance marketing digital agency Relevance, Miami, to create a new brand and website to relaunch the company and position them for further growth.
Super yacht sales & charter
Mobile responsive website design
The branding journey began with their brand story. We spent considerable time with Founders Brendan Roney and Ken Bracewell to dig deep into what drives them, their mission, values and unique value proposition. Having joined forces to reposition the notion of excellent service within yachting, for these two gentlemen of the ocean, their network is their super power and their handshake is their word. It is their old school values of impeccable integrity that form the foundations of BR Marine Group.
Visual identity
A modern classic, elegant typography is the hall mark of this yacht brokerage brand. With a distinctive ice blue, BR Marine Group are flying their distinctive flags to launch their new brand at international yacht shows.
A new class of yacht brokerage. The founders of BR Marine Group grew up on boats, made careers on the water and are sharing their trusted knowledge and network.
UI/UX design and build for a yacht brokerage
Our UI/UX designers have 20+ years working in yachting. We’ve designed yachting websites for brokerage houses all over the world, and every one is completely unique. We harness each unique approach to business to differentiate brands, value propositions and digital experiences. As digital platforms and capabilities develop, so does our approach to design and functionality. Engaging video, uplifting animation and versatile typographical techniques have given BR Marine Group’s modern edge, with a classical touch.
If you would like to speak to our yacht branding specialists, please make an appointment with our team using the contact form below.
