Superyacht brand marketing
20 years working with superyachts and superyacht companies has taken us on an inspiring voyage of discovery.
Our client list includes:
Brokerages: Burgess, Fraser Yachts, Edmiston, Y.CO, Northrop & Johnson, Camper & Nicholsons, TJB Yachting, Nakhimov, Yacht Zoo, Ocean Independence, YPI, Hill Robinson, Kitson Yachts, Kensington Yachts, BR Marine Group, JFA Yacht & Ship.
Superyachts: Octopus, Maltese Falcon, Serenity J, Silver, Elena, Kokomo, Quinta Essentia, Amaryllis, This Is It, Meamina, Solandge, Wheels.
Shipyards: Dynamiq, Numarine.
Kensington Yachts
Branding, UI/UX design
We know yachting. We've worked with the most prestigious superyachts in the world, international shipyards, the largest superyacht brokers, and diverse support companies that make this great industry thrive.
This Is it
Launching a power catamaran
Superyacht branding
Our superyacht marketing specialists understand the many facets of yachting industry and its UHNW audience. Combined with our specialist network and creative savoir-faire, we elevate every superyacht branding project.
The results are outstanding creative assets, yacht marketing materials ready for market, telling a yacht’s story in a very unique way.
We know that every yacht is entirely unique, from the technical specs to the experience on board. We bring that personality to life, differentiating and adding value in an increasingly noisy market place.
Outstanding creative marketing brings every yacht’s unique story to life.
Superyacht brochure design
Holding a beautifully-printed superyacht brochure in a quality that can be touched, speaks volumes. A yacht’s brochure is a powerful marketing tool that clients can take home and enjoy whilst imagining themselves on board .
Kokomo
Illustrated deck plans
Quinta Essentia
Photo shoot in Capri
Superyacht deck plan drawings (GAs)
The general arrangements of a yacht often come to us as straight from the architect. We re-draw the deck plans to scale and add details of finishes and fixtures such as teak and furniture so that a potential client can navigate their way around the yacht visually.
The quality of superyacht photography and video is fundamental to the success of a superyacht marketing campaign. Our superyacht photographers produce irresistible experiential lifestyle photography.
Superyacht website design
Our team of creatives and developers know superyachts, and know how to market them. We understand the dynamics of the relationships between brokers and clients. We know the specifications and characteristics of yachts, their cruising grounds, shipyards and crews.
What sets Cohort’s team apart is that whilst we know precisely how to market yachts to UHNW audiences, we also work in every industry. Our creative and marketing perspective is not limited to the superyacht industry and our clients benefit from our broad creative prowess and network and how we apply it to superyachting.
Our creative savoir-faire and passion for perfection sets apart the projects that we work on.
9am – 5pm, Monday- Friday
Call: +44 (0) 7815 777 286
Make an appointment to visit us at our studio in Battersea Power Station.
“Meamina’s project included a brand-defining photo shoot in the BVIs. This project has been used more widely in the industry than any other shoot I have seen.”
Frances Martin-Isaacs, Creative Director